You’re exhausted by marketing “experts” who take your money, pass you to an assistant, and disappear.
You don’t need confusing charts. You don’t need a faceless agency. You need a verified professional who understands your business, protects your reputation, and delivers real results.
I’m McAuley Tucker. I direct digital strategy for world-famous celebrity archives, Hollywood professionals, and local businesses.
You hire me. You get me.
The track record speaks for itself.
While agencies promise results, I can actually show them to you.
2 Million+ Monthly Views & 400,000+ Interactions generated as Digital Director for Ron Galella, Ltd. (the world’s most famous celebrity photographer).
70 Million+ Global Streams generated as a music producer.
50+ High-Profile Interviews produced with professionals from Disney, Warner Bros., Paramount, and Universal.
Digital Partnerships Secured with the Grammy Museum, the Andy Warhol Museum, and the Getty Archive.
See The Work
Here is a look at the actual high-performing content that drives engagement, including work for the Ron Galella archive.
The marketing industry is broken. Here is how I operate differently.
Most agencies operate on a “churn and burn” model. The founder sells you, but a trainee does the work. They use jargon, charge a monthly retainer, and disappear.
We are entering an era where anyone can use AI to generate endless, generic content. Here is why my clients trust me with their livelihoods:
I am your digital guardian.
AI can schedule posts, but it cannot understand your business, show human empathy, or make the delicate judgment calls required to protect your life’s work. I do.
You get me directly.
I don’t have junior account managers. When you text, email, or call, I am the one who answers.
I explain it simply.
Don’t know how the algorithm works? Good. You run a business; you shouldn’t have to know. I explain everything in plain English without making you feel dumb.
Consistency over “virality.”
Going viral for 24 hours is a lottery ticket. Being forgotten two weeks later doesn’t pay your bills. I build long-term trust so when people are ready to buy, they only think of you.
Why do I work with both Hollywood estates and local businesses?
Because they share the exact same need: Legacy.
Whether you are managing a celebrity’s 50-year archive, or you have spent the last 20 years building a local business in Ontario, your reputation is everything. You cannot afford to hand your legacy over to an intern who just wants to post memes.
You need a strategic partner who treats your local reputation with the exact same respect and protection as a Hollywood archive.
What People Say
“McAuley is an outstanding young talent who has great interviewing skills and a keen sense of marketing. He loves the entertainment business and he has a bright future in front of him.”
— Ted Eccles, Creative Executive Producer & Marketing Strategist (Paramount Pictures, Disney, Fox)
“McAuley doesn’t wait to be told what to do; he just dives in, figures out what needs to happen, and makes it work. If you’re looking for someone who’s dependable, detail-oriented, and a natural leader, you couldn’t ask for better.”
— PJ Accetturo, CEO of Genre.ai (Featured in Variety, Hollywood Reporter, BBC)
“McAuley is a natural interviewer on top of being a social media guru. He brings an engaging, consistent and exciting approach to content creation. Definitely an asset for anyone looking to build their social media presence. Cannot recommend enough.”
— Nick Stepowyj, President, The Ron Galella Foundation, Inc.
What we can build together.
1. Social Media Management & Strategy
I don’t just post, but I find your voice, write captions that connect with real humans, and manage your community across Instagram, Facebook, LinkedIn, TikTok, and X.
2. Content Creation & Video
From editing sharp, fast-paced video to designing graphics that make your competitors look outdated. I handle the heavy lifting; you just look great.
3. Podcasting & Audio Production
Want to start a podcast? I’ve managed the full production cycle for over 50 episodes. I handle guest outreach, tech setup, editing, and release strategy so people actually listen.
4. Paid Advertising & Growth
Targeted campaigns across Meta and Google. I track the analytics, adjust the bids, and ensure your marketing dollars turn into real revenue and not just vanity “likes.”
Need something specific? Let’s talk.
Who I Work With:
Estates & Archives: You have a world-class legacy. You need someone who knows how to modernize and monetize it without cheapening your name.
Local Businesses & Professionals: You want a strategic partner who cares about your local reputation just as much as you do.
People Who Value Integrity: I operate with total transparency, relentless hard work, and a commitment to doing right by you. If social media isn’t the right move for your business, I will tell you to keep your money.
Who I Don’t Work With:
People looking for cheap, overnight “get rich quick” viral gimmicks.
People who want a “yes man” instead of an honest strategic partner.
How It Works & What It Costs
I charge by the project or via monthly retainers. Every business is different, but to give you an idea, custom strategy partnerships typically start around \$800/month. We build a package that fits your exact goals and budget.
Here is my risk-free offer to you:
Let’s get on a 30-minute call. Tell me your goals. I will look at your current online presence and build you a Custom Strategy Blueprint—completely free.
If you want to take that blueprint and execute it yourself, you can. If you want me to execute it for you, we get to work. Either way, you leave the call with absolute clarity on your next steps.
You have nothing to lose.
Questions People Actually Ask
Do I have to be in Ontario?
No. I work with clients globally via video calls, email, and phone.
What if I don’t know anything about marketing?
Perfect. That describes most of my best clients. I explain everything in plain English.
Can you guarantee I will go viral?
No, and I don’t trust any agency that promises that. What I can promise is honest assessment, strategic thinking, and a focus on real, measurable business results.
Are you just going to use AI to write all my stuff?
Absolutely not. I use AI tools for behind-the-scenes work like research and organizing data because it saves time. But your strategy, your brand voice, and the judgment calls required to protect your reputation? That is 100% human. That is me.
How fast do you respond?
Within 24 hours. Usually much faster.
About Me
I started interviewing entertainment professionals from my bedroom at 15.
Five years later, I’ve worked with people from Universal Pictures, Paramount, Warner Bros., and Walt Disney Studios productions. I was the last person to interview the world’s most famous celebrity photographer before his passing. I’ve collaborated with Grammy-winning artists. I’ve generated 70 million streams as a producer.
I do business with transparency, hard work, and a commitment to doing right by people.
I specialize in managing digital presence for estates, archives, and creative legacies. I also work with select local businesses who want the same level of attention.
If you need someone who figures things out and makes them happen, let’s talk.
Ready to figure out what actually works?
McAuley Tucker | METT Social
Digital strategy that actually makes sense.
I respond to every message within 24 hours.
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